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DONUT KING

PRODUCT LOGO DESIGN, CAMPAIGN ASSETS & EDM

The brief for this Donut King Fries Campaign was to launch this new innovative product to market in a bold and impactful way. A custom logo was designed for the product to be applied to the custom packaging. Point of Sale posters, product tag, wobblers, till screen surrounds and in-store screen artwork helped bring the product to life and encourage customers to buy. Additional media was designed to support the campaign such as social media posts, eDMs and digital advertising.

Professional photography by Jesse Smith

brumby's bakery

PACKAGING DESIGN, CAMPAIGN ASSETS & ART DIRECTION

This collaboration with Kit Kit was an exciting campaign for Brumby's Bakery Easter promotion. A custom-designed hot cross buns box was created featuring Kit Kats. I then art directed a photo shoot for social media content and product photography. As part of the campaign assets, I also created point of sale posters and in store promotions, Tshirts, digital advertising and social media posts.

Professional photography by Jesse Smith

DONUT KING

PRODUCT LOGO DESIGN, PACKAGING & CAMPAIGN ASSETS

A very exciting collaboration with V Energy Drink to create a V Donut. The campaign was designed to be bold, refreshing and a little tongue in cheek. A custom dieline packaging was designed to fit the donut and to highlight the V shape. As well as packaging I also created point-of-sale posters, Customer til surround and animated screen artwork, as well social media posts to promote the campaign.

Professional photography by Jesse Smith

brumby's bakery

CAMPAIGN ASSETS, PROMOTIONAL ITEMS & FLYER

This lunchboxes campaign was designed to launch for Back to School. The campaign was designed to inspire parents to create healthy lunch box ideas for their kids. Promotional items such as counter stands, flyers, digital ads and in-store screens were designed to promote the free lunch box giveaway with purchase.

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